Coles Yellowfin Tuna
The redesign of Coles' Homebrand canned tuna was part of the Red Tab 2.0 brand refresh, calling for updated packaging across key private-label lines. The goal was to improve shelf presence while keeping the design clear and accessible. A simplified layout, modern typography, and refreshed color palette were used to clearly differentiate flavor variants and align with the updated brand system.
Deliverables:
Packaging
Team:
Bianka Voigt & Tim Arnold
Client:
Coles
Credits:
Made at the thrills™
SEE MORE →
